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The Smurf Experience | From 23 Oct. | Brussels Expo

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A journey into the world of the Smurfs

Become a real smurf and follow the magical path of the enchanted forest. The Smurf Experience is designed to be both educational and entertaining, offering an enriching adventure for everybody. Explore the interactive and immersive 5.000 m² course and dive into the world of the Smurfs!

The Smurf Experience | From 23 Oct. | Brussels Expo
The Smurf Experience | From 23 Oct. | Brussels Expo
The Smurf Experience | From 23 Oct. | Brussels Expo

66 years of Smurfs: from comic book heroes to worldwide icons 

On 23 October 1958 the world is introduced to the Smurfs, the brainchildren of Belgian comics artist Peyo. That day, they appear in the comics series Johan and Pierewit, which is published in several episodes in the weekly magazine Robbedoes. Since then, the Smurfs have grown into a worldwide phenomenon that continues to enchant children and adults alike. 

On 23 October 2024, after a journey across Europe that included stops in Paris and Bratislava, to name but a few, sixty-six years to the day after their first appearance, the Smurfs are returning to Brussels! From 23 October 2024, adventurers great and small are once again welcome to visit their magical world that will take over Brussels Expo’s Palais 2. 

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